With excellent offered sound quality, active noise cancellation, with comfortable fit Apple’s AirPods Pro 2 is one of the most popular wireless earbuds on the market, and for good reason. But what most people don’t realize is that Apple makes a huge profit on each pair of AirPods Pro 2.
According to a recent report, the cost of AirPods Pro 2 is $54, while the retail price is $249. This means that Apple has a profit margin of 78% on the AirPods Pro 2. This is significantly higher than the profit margin of 50% on the iPhone 14 Pro.
There are a few reasons why Apple’s peripheral devices have a higher profit margin than their smartphones. First, Apple has a very strong brand reputation, which allows them to charge premium prices for their products. Second, Apple has a very efficient supply chain, which allows them to keep costs low. Third, Apple faces very little competition in the wireless earbud market.
The high profit margin on the AirPods Pro 2 is just one example of how Apple is able to generate so much profit. Iphones, Macs and Ipads also gain high profit margins which allows Apple to invest heavily in research and development, and to continue to innovate new products and services.
The AirPods Pro 2 feature a number of key technological advancements or innovations, including:
- H1 Chip
- Adaptive EQ
- personalised Spatial Audio
- Force Sensor
The AirPods Pro 2 are excellent wireless earbuds with a number of key technological advancements or innovations. They offer excellent sound quality, active noise cancellation, and transparency mode. However, it is important to note that Apple has a very high profit margin on the AirPods Pro 2.